Robinhood exceeds a new amazon subscription model-inspired

Robinhood presented a new subscription strategy that could see that users enjoy percussions similar to what Amazon Prime or Costco offer their customers.

Vlad Tenev, Executive Director Slavesaid during an interview With CNBC that the company see the loyalty market as a huge opportunity for growth.

This could be a great news for cripto as this means adding more services, including digital assets, wealth management and tax advice to monthly subscription service.

If the portfolio offers a package of products that investors see as valuable, more people will be ready to pay the subscription, he noticed the director of being slapped.

According to him, this is a model that Amazon He is also improved by the birthplace finding very interesting. It is a model that could drive loyalty market throughout financial services, Tenev said.

Loyalty in the financial services market, in Tenevski opinion, is significantly crucial. Basically, this is because it can be equated with the wallet’s share.

“My philosophy behind her is a loyalty subscription. So if you are a subscriber to something, then that service is kind of first in mind when you think about trying something else from that category.”

The golden repository of loom currently charges a monthly fee of $ 5 or $ 50 per year.

In addition, subscribers enjoy percussions, such as interest from 4% on their non-investing cash. They also get access to professional research, among other things.

The company now reworks an offer with new robust strategies, adding wealth management to exchanges traded funds and top manual stocks. The gold subscribers will pay 0.25% management fee, and that is limited to $ 250.

Robinhood hopes this strategy will see their customers access loyalty similar to what the Amazon Prime or Costco members joined. If the customer base believes that the offer will justify the monthly fee, they will pay and keep back, noticed.